• ‘Limited Time Magic’ Gets Wickedly Beautiful with Beautifully Disney cosmetic line

    The latest from the world of the Limited Time Magic marketing campaign is a new line of Disney Parks cosmetics called Beautifully Disney. The collection features princess and villain-inspired lacquer crème nail polish, lip gloss, eyeshadow and lip glosses themed to Disney royalty such as Snow White, Cinderella, Ariel, Aurora, Evil Queen, Lady Tremaine, Ursula, and Maleficent.

    To celebrate the new line of cosmetics, Downtown Disney will be doing free mini-makeovers with the new products on both coasts in their respective timezones from 11am - 3pm at the Vault 28 locations on March 2.


    Full posting from the DPB...




    ‘Limited Time Magic’ Gets Wickedly Beautiful with Beautifully Disney

    Last week, Erin Catalano and Michelle Harker introduced you to Beautifully Disney, a new private-label cosmetic line created for Disney Parks. Today, I’ve got an update for you – as part of “Limited Time Magic,” Beautifully Disney is launching this weekend with its premiere, seasonal collection – Wickedly Beautiful – available for … you guessed it … a limited time only.



    The color palettes featured in Wickedly Beautiful play on the juxtaposition of good and evil, of Disney Princesses and Villains. With this new line, you can choose to emulate your favorite princess or villain, with the help of soft and deep lacquer crèmes shimmering with glitter, creating modern interpretations of Snow White, Cinderella, Ariel, Aurora, Evil Queen, Lady Tremaine, Ursula, and Maleficent. The collection features princess and villain-inspired lacquer crème nail polish, lip gloss, eyeshadow and lip glosses.



    Discover Wickedly Beautiful for yourself at the Beautifully Disney premiere launch events taking place tomorrow, Mar. 2, from 11 a.m. – 3 p.m. at Disney Vault 28 in the Downtown Disney District at the Disneyland Resort and Tren-D in Downtown Disney Marketplace at the Walt Disney World Resort. Learn more about Beautifully Disney, the Wickedly Beautiful collection and the launch events at www.ArtofDisneyParks.com. And if you’re unable to attend, you can purchase select items from the Wickedly Beautiful Collection online at DisneyParks.com/Store beginning March 4!

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